CLIENT
ZODIAC
APHRODISIACSERVICES OFFERED
BRAND IDENTITY, COLLATERAL & SOCIAL DESIGNAdditional credits
Event imagery © Lexos Entertainment
Merch imagery © Zodiac Aphrodisiac
Started by DJ Zoobiana as NYC’s
original astrology-oriented party,
Zodiac Aphrodisiac is
as much a party as it is the
mindset that we’re all stars.
Branding Overview
SUPPLEMENTAL ASSETS
ZODIAC SYMBOLS
PERSONALIZED LOGOS FOR
RESIDENT HOST & FOUNDER
MAIN LOGOS
The logo system was designed
to satisfy 3 main needs as briefed:
to be easily legible at small sizes,
incorporate zodiac symbols as letters,
and speak to the spirit of celestiality
Simplified Design Process
2 • ITERATE
1 • SKETCH
3 • REFINE
→
Once the logo system was approved,
we provided a version of each mark simulating
chrome, complete with specular highlights,
for use across marketing materials
CLIENT
ZODIAC
APHRODISIACSERVICES OFFERED
BRAND IDENTITY, COLLATERAL & SOCIAL DESIGNAdditional credits
Event imagery © Lexos Entertainment
Merch imagery © Zodiac Aphrodisiac